Industry News

social networking

 

Can Facebook revive the real-estate market?

When I checked Facebook earlier this week, I learned from my friends' status indicators that Ken was looking forward to eating lasagna after a trip to the gym. Steve and Michelle were worrying about an ice storm. Bret was planning to cook a rib-eye steak. And Tracy Wortmann, a high-school classmate with whom I reconnected last fall, had a different piece of news to share: "Tracy has 5 new listings, let me know if anyone is looking … Now is the time to buy!!!"

Wortmann, as you may have guessed, is a Realtor. And even in the worst real-estate market in decades, she's recently learned how to drum up business using Facebook, the social networking site founded by college kids that's recently become all the rage among middle-aged folks like me. She's hardly alone. "Realtors are probably the most natural networkers around," says Pablo Viola, an Internet marketing consultant who created the 12,700 member "Real Estate on Facebook" group. "They understood right away what it means to belong to a community and the benefits of networking through this channel. … [They] translate their offline networking online very easily."


( 0 Votes )
 

google

Google: Savior or Satan?

The Search Giant Could Change the Business. Is That Good or Bad?

 

By Kevin Brass
IPJ Editor

 

To real estate technology consultant and widely-read blogger Rob Hahn, Google’s move into real estate will shake the foundation of the industry.

“Google is probably the most significant influence of the next two or three years, in terms of how real estate is done,” said Hahn, managing partner of 7DSAssociates. “The impact will be very far-reaching.”

Hahn is not alone in his opinion. The search engine giant is the 800-pound gorilla in the room these days, provoking everything from elation to fear within the real estate industry. Depending on who you talk to, Google has the potential to smash the MLS, make brokers obsolete and destroy portals like Zillow and Rightmove.


For its part, Google insists it has no aspirations beyond improving its basic search business. In its promotional materials, Google clearly states it’s not a Multiple Listing Service (MLS) and executives repeat over and over again that there is no “evil plan” in Mountain View to develop as a real estate company.

 


( 0 Votes )
 
passport

 

EB-5 Spells Opportunity

Visa Program Luring Foreign Investors, Buyers

 

By Kevin Brass

International Property Journal

After languishing in obscurity for 20 years, the EB-5 visa program is suddenly a hot commodity in the U.S. real estate business.

“There’s massive interest compared to a few years ago,” said Stephen Parnell of WhichEB5, a consultancy that started as a relocation service and now focuses almost exclusively on EB-5 visas.

While the name suggests the sequel to a bad sci-fi film, EB-5, in concept, is relatively simple. Foreign investors and their families are offered a fast track to permanent green cards if they invest in projects that create jobs.


( 0 Votes )
 

IPJ Interview: Google's Sam Sebastian

Google’s director of business-to-business markets Sam Sebastian wants to set the record straight. In an interview with the IPJ, he talks about what the search giant is doing in real estate—and what it is not doing.

At the recent Inman conference, you said Google doesn’t have an “evil plan” for real estate. Can you give us a quick sense of how Google views the market?

No different than any other vertical we work in. The main goal is simply to ensure the user experience—whatever a user is typing into the Google query box—that we get to them and in front of them what they are probably looking for.


( 5 Votes )
 

House Hunters International Wants to Make You a Star

Popular TV Series is Looking for Agents and Buyers to Participate in New Season


By Ted Edwards
International Property Journal

For the producers of House Hunters International, the program that helped make shopping for an overseas home a TV phenomenon in the U.S., the search for agents and buyers to participate in the show is a never-ending process.

HHI

Ideal candidates must speak English, feel comfortable with a camera recording their every move and, more than anything, have patience.

“The biggest misconception is that it will be 10 minutes,” said Holly Schwartz, producer for Los Angeles-based Pie Town Productions, which produces the show for HGTV. “As much fun as it is, it does take time.”

Pie Town is currently searching for agents and buyers for the next season. Although they are open to locations, the “wish list” includes Croatia, Fiji, French Polynesia, Holland, Hungary, Indonesia, Malta, Morocco, Spain, Sweden and “anywhere in the Caribbean,” Schwartz says.


( 6 Votes )
 


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On the Market

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Belize Eco River Resort for Sale
Description:

Description: This Resort is now featured in the Lonely Planet as their best pick for ALL of Belize !!! Offering 50 acres of playground and river access with beach, located just 5 miles off the Cristo Rey road and near the Santa Elena town. The property has been primed for an upscale resort and there are many extras, including a thatch dining room with full service restaurant, an outdoor stone kitchen, BBQ, and a combination office and gift shop.  Listing: When inquiring about this property, please refer to the listing number 501 Price: 750,000 USD Just reduced: 585,000 USD Contact macarenarose@gmail.com or macarena@rainforestrealty.net


Sunny Isles Waterfront Property with Dock and Deeded Beach Access
Description: Located in the Private and Secluded Atlantic Isles Island. If features 5 bedrooms/5 baths/ 2 half baths.Two master bedrooms with sitting area and exercise room. Elevator, music room, Guest/in law quarter and a separate maid\'s room/private office. Courtyard look entrance with gorgeous custom made iron double doors, custom window treatments, pool,cabana bath. No bridges to ocean. Contact Agent- Yoana at 786-402-2514 or yoana@bluemargroup.com
Post Modern Country Manor, Southampton, NY
Description:

Brand new 6000 s.f. post modern country manor by Shinnecock Hills Golf Course. Five master-sized bedrooms with balconies on second floor. Plus two-story Master en suite or private guest quarters. Marble and granite throughout. New swimming pool. Minutes from Golf, Shopping, Dining & Beach. For Sale or rent for summer season. Emily@LittleBayRealty.com


Post Modern Country Manor, Southampton, NY
Description:

Brand new 6000 s.f. post modern country manor by Shinnecock Hills Golf Course. Five master-sized bedrooms with balconies on second floor. Plus two-story Master en suite or private guest quarters. Marble and granite throughout. New swimming pool. Minutes from Golf, Shopping, Dining & Beach. For Sale or rent for summer season. Emily@LittleBayRealty.com


Luxury apartments in Exuma Bahamas
Description:

When it comes to breath-taking beaches, the Exumas offer some of the most beautiful shores on earth. The Pagoda Place apartments are situated next to a beautiful natural lake full with wildlife and minature turtles. The complex will offer a communal swimming pool, landscaped gardens, gym and full service facilities to include telephone, hi speed internet, and cable TV. The capital George town is a short 5 minute drive. Prices from $308,000, all 2 bed apartments. see full details here http://www.worldwidepropertyshopltd.com/sales@worldwidepropertyshopltd.com


Rutenberg Waterfront
Description: Fabulous newer home in the Broadwater neighborhood of St. Petersburg, FL. 4 Bedrooms/3 Baths, 3,543 square feet. Dock & boat lift included. Go to www.3744-42ndAveS.com or contact The Simms Team, ALVA International, Inc. at 727-898-2582 or www.SimmsTeam.com
Saint Tropez area
Description:

Panoramic views for this beautiful property with 4 bedrooms, pool, spa, gym and sauna. magda.knop@engelvoelkers.com

 


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